| Practical Solutions to Complex Client Challenges
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Project-Oriented, Trusted Advisor
Unlike industry analysts who lack the real-world experience to give their clients realistic advice or management consultants who attempt to embed themselves within their client organizations, THINKstrategies provides practical insight and tangible support that help its clients achieve their business objectives.
As a peer, THINKstrategies understands and respects its clients' challenges. As a firm, THINKstrategies' works to win the confidence of its clients to address their most challenging sourcing or marketing needs.
Click here to listen to a brief overview of THINKstrategies' unique consulting services, capabilities and benefits.
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| Strategic Consulting On-Demand
THINKstrategies is pleased to be the only consulting firm that offers On-Demand consulting services for IT vendors, service providers, enterprise decision-makers and venture capital firms.
Unlike traditional IT research and consulting firms that require vendors and service providers subscribe to their syndicated research programs or commission large-scale consulting engagements, THINKstrategies' On-Demand consulting services are designed to quickly and economically meet your strategic planning or specific marketing requirements.
Depending on your requirements, THINKstrategies can deliver written assessments, conduct on-site review sessions or simply provide ad hoc feedback via phone regarding your plans, products, services or programs. We can dedicate the hours, days, weeks, or months you need based on the urgency of your request.
For instance, this is the time of year that poses a tremendous challenge for many companies that must balance yearend sales pressures with new year planning. You can leverage THINKstrategies' On-Demand consulting services to overcome these challenges, and accelerate and improve the development and execution of their plans or programs.
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SaaS, Cloud Computing and Managed Services Readiness Assessment Services
THINKstrategies’ SaaS Readiness Assessment Services (RAS) have been developed in response to the rapid rise in demand for on-demand service alternatives to traditional, packaged applications and on-premise systems among end-user organizations of all sizes. This demand is attracting a rapidly expanding array of start-ups and established vendors attempting to capitalize on this new market opportunity.
Yet, THINKstrategies has found that many of these companies are not fully prepared to succeed in the SaaS market because they’ve under-estimated the organizational, operational, sales, marketing and financial requirements of a service-oriented, subscription-based businesses.
THINKstrategies’ mission is to help our clients re-THINK their corporate strategies, and leverage today’s on-demand services, such as Software-as-a-Service (SaaS), cloud computing and managed services, so they can refocus their limited resources to achieve their business objectives. Unlike traditional analyst firms, THINKstrategies works collaboratively with its clients as a ‘trusted advisor’ to help them develop and execute their strategies so they can capitalize on new market opportunities.
Based on our extensive experience in the SaaS marketplace, we have identified fifteen (15) elements which must be carefully considered when planning and executing a SaaS strategy. These elements are,
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Target Market Segmentation
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Competitive Landscape
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Corporate Management
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Functional Capabilities & Features
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Solution Packaging
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Pricing & Revenue Realization
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Service Delivery Platform & Architecture
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Financing and Capital Structure
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Security and Availability Assurance
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Service Provisioning, Billing and Testing
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Contracting, SLAs and Reporting
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Sales Strategies and Skills
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Strategic Partnering/Channel Ecosystem Strategies
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Marketing and Positioning
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Customer Support Capabilities
Corporate executives can evaluate their preparedness in each of these areas on their own. However, it is often more effective to obtain the independent perspective and advice of an experienced consulting firm, such as THINKstrategies, which has developed a Readiness Scorecard that measures vendor preparedness in an objective manner and identifies areas that should be addressed in order to develop and deliver successful on-demand solutions.
For more information, contact info@thinkstrategies.com, or read THINKstrategies' SaaS Primer for Independent Software Vendors (ISVs).
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SaaS and Managed Services Showplace Directories
THINKstrategies has also created and administers two online directories--SaaS Showplace® (www.saas-showplace.com or www.thinksaas.com) and Managed Service Showplace® (www.msp-showplace.com or www.thinkmsp.com)-- that are the only independent resource centers that provide an easy-to-use listing of SaaS solutions by application and MSPs by service category. These sites also include extensive information and insight about industry best practices to help organizations fully leverage the growing array of SaaS solutions and managed services.
These directories are a free service for enterprise decision-makers, as well as SaaS and managed service providers and enabling technology vendors who simply want to be listed on these sites. There are also site sponsorship and other added visibility opportunities for providers and vendors. These opportunities are outlined on each of the sites.
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| Vendor-Sponsored Whitepapers/Webcasts
THINKstrategies publishes whitepapers on behalf of IT/telecommunications hardware and software vendors, value-added resellers, and a variety of service and solution providers.
These whitepapers focus on the most important IT/telecommunications issues facing enterprises of all sizes, as well as the most critical business challenges facing IT/telecommunications suppliers today.
The whitepapers can either be published by the sponsors under their own names and logos, or published as THINKstrategies-branded papers based on the sponsors' priorities.
THINKstrategies also hosts and helps organize and execute online, webcasts regarding various topics, including IT management and sourcing strategies, managed services, software-as-a-service and utility computing. Click here to learn more about our Market Leaders webcast series.
You can find examples of THINKstrategies' vendor-sponsored whitepapers and webcasts on our Pubs/News/Views webpage.
Click here if you'd like to learn more about how THINKstrategies' whitepaper and webcast capabilities can help you achieve your corporate objectives.
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| StrategicThinking Profiles
THINKstrategies publishes a series of two-page profiles of innovative IT/telecom service initiatives that represent important business models for enterprise decision-makers, solution providers and VCs. These profiles are published and distributed to THINKstrategies' over 10,000 clients and key contacts, including industry and business press, via our monthly e-newsletter.
Click here if you'd like to receive a sample Strategic Thinking profile.
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THINKstrategies’ Spotlight on On-Demand Services Podcast Series
THINKstrategies is pleased to launch a new podcast series that will focus on Software-as-a-Service (SaaS) vendors and Managed Service providers (MSPs) and their innovative services, as well as user organizations which are leveraging these services to achieve their business objectives. Please contact us if you'd like to learn how your company can be included in a THINKstrategies podcast.
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