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THINKstrategies Update
News and Views Regarding SaaS, Cloud Computing, Managed Services and the On-Demand Services Movement
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Latest Articles & Commentaries |
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| Greetings! |
Welcome to the June issue of the THINKstrategies Update.
My hectic schedule prevented me from putting together an update in May. Now that the Summer is in full-bloom in New England and the Spring conference season is behind us, there is a little more time to take stock of the current state of the on-demand services market, including Cloud Computing, Software-as-a-Service (SaaS) and Managed Services.
In fact, it has been the growing number of requests for THINKstrategies' perspective on these trends which has kept me increasingly busy for the past few months. The market is rapidly evolving, moving toward a new stage that I've termed "Cloud 2.0".
In addition to growing requests from companies and conferences for THINKstrategies' perspectives, I have also been asked to contribute my point-of-view ito a widening array of online publications. The most recent media outlet to ask me to contribute on an ongoing basis is TechWeb's Internet Evolution which examines the future direction of the Internet.
This new writing opportunity is perfectly aligned with the original mission of THINKstrategies which I founded in 2001 to help organizations understand the business implications of the shift in the technology industry from product-centric to services-driven solutions, and help them capitalize on the exciting new opportunities, as well as cope with the challenges created by this transformation process.
I have consulted with and spoken to hundreds of companies of all sizes about how they can leverage today's 'on-demand', 'cloud' service alternatives to achieve their corporate objectives. In addition, THINKstrategies has been an active supporter of many industry events and associations aimed at educating users, vendors and investors about business benefits of these services.
In addition, THINKstrategies' SaaS Showplace and Managed Services Showplace sites continue to grow and remain the top-ranked, online directories and best practice resource centers in their respective markets according to Google.
Thanks to AppFirst for being our newest sponsor of the SaaS Showplace.
Since our last Update, we have added over 400 new subscribers to this newsletter, bring the total to over 12,800, including IT/business decision-makers, IT solution providers, technology investors, and business and industry press!
Thanks for your continued support!
Jeff Kaplan
Managing Director
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| Getting Ready for Cloud 2.0 |
Last month, I was asked by InformationWeek to contribute an article which provides THINKstrategies' perspective regarding the state of the cloud computing in the publications Global CIO forum section.
I used this occasion to publish a commentary which discusses a topic which has been the focus of many of my presentations over the past few months -- the maturation of the cloud computing industry to a new stage I call "Cloud 2.0".
Click here to read the user and vendor implications of this transition in the cloud computing industry.
My InformationWeek article caught the attention of other media outlets which asked me to elaborate on my ideas, including Datamation and Internet Evolution.
You can also hear me discuss the business implications of the Cloud 2.0 phenomenon on a eBizQ podcast.
Contact me if you'd like to discuss how these trends might impact your business, or if you would like to have me present THINKstrategies' perspectives to your management team, staff, customers or partners. |
| THINKstrategies SaaS and Cloud Computing Award Programs |
| THINKstrategies' Best of SaaS Showplace (BoSS) Awards program has continued to flourish, promoting the measurable business benefits being generated by today's leading SaaS providers.
Since the launch of the BoSS Awards, we have received a continuous stream of nominations which have produced over fifty (50) BoSS Award winners worldwide, across a wide array of SaaS areas. Click here to find the most recent BoSS Award announcements.
The success of the BoSS Awards led THINKstrategies to launch a new award program in January to promote the business benefits of the Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS) segments of the cloud computing market -- the Cloud Computing Business Value (CCBV) Awards.
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| Industry Overviews and Primers |
One of THINKstrategies' primary missions is educating corporate executives about the business implications of the migration of the technology industry from a product-centric to a services-driven model.
As a part of this ongoing effort, I've produced a series online presentations which define and describe the key trends driving the growth of SaaS, managed services and cloud computing, as well as the opportunities and challenges which these 'on-demand' services create. Click here to access our latest online presentations.
THINKstrategies has also published two primers to help CIOs and independent software vendor (ISV) executives better understand the real benefits and challenges associated with SaaS.
The SaaS primer for CIOs helps them better understand these on-demand service alterantives to on-premise applications.
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Upcoming Events |
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I will providing THINKstrategies' perspective regarding the SaaS, cloud computing and managed services markets at the following industry events in the coming weeks,
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THINKstrategies' Managed Services & SaaS Readiness Assessment Services |
| Despite growing customer demand for Managed Services and SaaS, THINKstrategies has found many aspiring providers of these on-demand services are still struggling to win a share of the market because of a variety of operational challenges.
In response, THINKstrategies was the first consulting firm to offer a set of Readiness Assessment Services aimed at helping aspiring SaaS vendors and Managed Service Provider (MSPs) fine-tune their go-to-strategies, service delivery capabilities, and sales processes. We also work with IT/business decision-makers who need help evaluating their SaaS needs and selecting the SaaS suppliers to satisfy their requirements.
These services are based on THINKstrategies' extensive experience in the managed services business.
Click here to learn more about our Readiness Assessment Services, or contact us to explore how THINKstrategies' services can help you achieve your business objectives. |
| Become a Showplace Sponsor |
| The Managed Services and SaaS Showplace have become the top ranked sites on the web focused on the Managed Services and SaaS markets. These sites are attracting a growing number of IT/network and business decision-makers along with xSPs, enabling technology vendors, investors and the press who are discovering the value of the online directory and resource center.
Contact us at info@thinkstrategies.com if you'd like to gain greater industry visibility via our unparalleled online directories or our increasingly popular e-newsletter. |
| Support the Pan-Mass Challenge |
THINKstrategies is committed to combating important social and healthcare challenges.
Click here to read about our participation in the Pan Mass Challenge fundraising cycling ride which supports the Jimmy Fund and Dana Farber Cancer Institute to support cancer research and promote cancer prevention..
Please consider supporting this terrific cause and help us fight cancer by generating funds to support research and prevention. |
| About THINKstrategies |
THINKstrategies is a strategic consulting services company formed specifically to address the unprecedented business challenges facing IT managers, solutions providers and investors today as the technology industry shifts toward a services orientation.
The company's mission is to educate organizations about the on-demand services market, and help our clients capitalize on these trends to achieve their business objectives. We help enterprise decision-makers with their sourcing strategies, IT solutions providers with their marketing strategies, and VCs with their investment strategies.
Contact us for more information about our services or Showplace sponsorship opportunities. | |
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THINKstrategies | 22 Park Avenue | Wellesley | MA | 02481 | 
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